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The price I got came from Kyosho themselves. You are paying so much for cars because A) they haven't been released here, so the people who can get them sell them at a premium and B)Most the Dnanos that you see for sale here come through purchasing agents or have middle men involved to get them here. That isn't free.
Kyosho will be able to import them directly. The price on the cars will be between $130 and $150, with the starter set (remote, batteries) costing about the same. New bodies will be between $19 and $29. The prices will be considerably less than your paying now.
You will see light kits immediately after release. Also, the other companies will step up once there is a formal release in the US. They're not going to go through the R&D and production for a product that never officially gets released. I would be willing to bet that you'll see items from them within WEEKS of the US Dnano release.
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